Volkswagen Military & First Responder Bonus in El Paso, TX

At Hoy Volkswagen of El Paso, we have the deepest respect for the men and women who serve our country. As a family-owned dealership proudly rooted in the El Paso community since the 1970s, we understand the values of dedication, sacrifice and commitment -- and we want to give back to those who embody them every day.

That is why we are proud to support the Volkswagen Military and First Responder Bonus, which may offer eligible military members a $500 bonus toward the purchase or lease of a qualifying new Volkswagen vehicle.1

Whether you are actively serving, a veteran or a first responder, our team is here to walk you through every detail and help you take full advantage of this well-deserved offer!

Family running towards soldier
Soldier holding daughter looking at flags

Who Qualifies for the VW Military and First Responder Bonus?

The VW Military and First Responder Bonus is designed to honor a broad range of service members, first responders and their families. Eligible participants generally include the following:

  • Active-duty U.S. military personnel (Army, Navy, Air Force, Marines, Coast Guard, National Guard and Reserve)
  • U.S. military retirees
  • Honorably discharged veterans within 24 months of separation
  • Spouses and household members of eligible military personnel
  • Gold Star family members
  • Eligible first responders

For complete eligibility details and current program terms, we encourage you to reach out to our knowledgeable team at Hoy Volkswagen of El Paso. We are happy to help you confirm your qualification status and get you behind the wheel of a new VW in Texas.

Thanking You for Your Service in El Paso and Beyond

El Paso is a proud military city, home to Fort Bliss -- one of the largest Army installations in the United States. At Hoy Volkswagen of El Paso, we are honored to serve the soldiers, veterans and families connected to Fort Bliss and all branches of the armed forces throughout the region. It is our privilege to offer a meaningful thank you in the form of real savings on a new Volkswagen.

As one of only two Volkswagen dealerships in the area and a three-generation family business with over 50 years of history in El Paso, we bring a level of personalized care that larger dealers simply cannot match. When you visit us, you are not just a customer -- you are part of the Hoy family.

Hugging soldier

Volkswagen Military & First Responder Bonus FAQs

Who is eligible for the Volkswagen military discount?

Active duty U.S. military personnel, retirees, and honorably discharged veterans within 24 months of separation can qualify for this program. Spouses, household members, and Gold Star family members are also eligible. To confirm your qualification status, contact the team at Hoy Volkswagen of El Paso.

Which first responders qualify for the VW bonus program?

Eligible first responders can receive the bonus toward a qualifying new Volkswagen vehicle. The staff at Hoy Volkswagen of El Paso can verify your specific first responder eligibility details and help you claim your savings.

How much is the VW military and first responder bonus?

Eligible participants may receive a $500 bonus toward the purchase or lease of a qualifying new Volkswagen vehicle. This special offer is a meaningful thank you to the service members and families connected to Fort Bliss and the surrounding El Paso community.

How do I claim the Volkswagen military bonus in El Paso?

You can claim your bonus by visiting Hoy Volkswagen of El Paso. Our family-owned dealership team will verify your eligibility, show you qualifying new VW models like the Tiguan or Jetta, and ensure you receive the $500 bonus you have earned through your service.